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‘Priceless’ Exclusive Opening Night Premiere Comes to U.S. Cinemas October 13, Featuring Special Introduction and for KING & COUNTRY Concert Performance

‘Priceless’ Exclusive Opening Night Premiere Comes to U.S. Cinemas October 13, Featuring Special Introduction and for KING & COUNTRY Concert Performance

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“God can use the church to bring an end to modern day slavery and human trafficking. It is one of the greatest issues we face and it is impacting our families and friends in the most devastating way. On October 14 a film called PRICELESS will open in theaters around the country. PRICELESS is a movie about love, rescue and redemption that will make you want to do something about these injustices! I implore all churches associated with the NHCLCand every Latin American church in the country to mark their calendar and fill up theaters around the country! Let's see what God can do when the capital C church shows up! “

Rev. Samuel Rodriguez, President | The National Hispanic Christian Leadership Conference (NHCLC)

Fathom Events, Roadside Attractions and for KING & COUNTRY Productions Offer Fans an Epic Cinema Event With Personal Introduction by Joel and Luke Smallbone and for KING & COUNTRY Performance

DENVER – October 3, 2016 – Grammy award-winning band for KING & COUNTRY bring to life a gritty story of one man’s journey back to himself and the dramatic incident that changed his life forever. “PRICELESS Premiere With for KING & COUNTRY” will show in cinemas nationwide on Thursday, October 13 at 7:30 p.m. local time, ahead of its theatrical release on October 14. Presented by Fathom Events, Roadside Attractions and for KING & COUNTRY Productions, this cinema event will include a special introduction from Joel and Luke Smallbone (front men of the popular for KING & COUNTRY), the premiere of the full-length feature and conclude with a for KING & COUNTRY performance captured live from sold-out performances at Nashville’s Bridgestone Arena and Atlanta’s Georgia Dome.

Tickets for “PRICELESS Premiere With for KING & COUNTRY” can be purchased online by visiting or at participating theater box offices. Fans throughout the U.S. will be able to enjoy the event in select movie theaters. For a complete list of theater locations visit the Fathom Events website (theaters and participants are subject to change).

Joel Smallbone stated, "This night really is an invitation and an expression of gratitude to our dear supporters who have rallied around the ‘Priceless’ cause for years now... everything from the exclusive chance to see the movie before anyone else, to the personal messages from Luke and me, to the exclusive concert footage from the band; this premiere is for them and a celebration of taking this great and timely message to the world!"

Inspired by true events, “Priceless” is a powerful drama/thriller about James Stevens (played by Joel Smallbone) who was, at one time, a good man with a great life. After the tragic death of his wife and losing custody of his little girl, James is angry, desperate and unable to hold down a steady job. He agrees to drive a box truck on a suspicious one-time trip cross country for cash – no questions asked. When James discovers that what he is delivering is actually two beautiful and frightened sisters unaware of the danger that awaits, he is compelled to save them.

“This event truly pulls at your heart strings and sheds light on the ongoing issue of human trafficking across the globe today,” Fathom Events Vice President of Programming Kymberli Frueh said. “We are thrilled to be able to give fans of for KING & COUNTRY the opportunity to see this new film before its nationwide release and follow it with an incredible performance from the band.”

Howard Cohen, co-president of Roadside Attractions, said, "We are thrilled to kick-off the nationwide release of ‘Priceless’ with this advance premiere, coupled with exclusive content including a for KING & COUNTRY concert. Moviegoers are in for a special night that they will remember long after they leave the theater.”

For more information about “Priceless” visit