¡VIVA! La Santa Biblia, today announced that Pastor Samuel Rodriguez, president of the National Hispanic Christian Leadership Conference (NHCLC) and lead pastor of New Season Church, has joined the project as an executive producer, working alongside an experienced leadership team to help guide its spiritual vision, cultural impact, and global outreach. The fully dramatized Spanish-language audio Bible features world-class actors, pastors, and artists, combining cinematic soundscapes, orchestral music, and Scripture to create an immersive listening experience designed to bring God’s Word to life for a new generation.
“This is exactly what the world needs right now,” said Rodriguez. “Over the past year we have witnessed an incredible revival of interest in the Bible and faith in general, especially among young people. ¡VIVA! is going to continue that momentum through an accessible, high-quality, professionally produced, way to engage the Scriptures. As a Latino and a pastor, I eagerly anticipate the ways God is going to take up this offering and use it for His glory, especially in Spanish-speaking communities.”
¡VIVA! draws inspiration from The Bible Experience, created by co-executive producers Ron Belk and Sealy Yates in partnership with Zondervan—a groundbreaking project that redefined how audiences engage Scripture and became one of the most innovative and effective faith-based audio experiences ever produced. The Bible Experience featured acclaimed actors portraying biblical figures, including Denzel Washington as Solomon and Samuel L. Jackson as the voice of God, helping bring the Scriptures to a global audience in a powerful new way. “We are deeply honored to partner with Pastor Sam Rodriguez and the NHCLC,” said Ron Belk, co-manager of ¡VIVA! Audio Bible at The Faith Agency. “Pastor Sam’s leadership and spiritual authority help extend the reach of ¡VIVA! beyond a project and into a movement—one rooted in unity, excellence, and a shared commitment to bringing God’s Word to life for Spanish-speaking communities worldwide.”
This next chapter of ¡VIVA! builds on a proven legacy of excellence while uniting an expanded leadership team committed to faithfully stewarding Scripture and advancing its impact for a new generation. “VIVA represents the highest standard of excellence in faith-based storytelling, and the support of Pastor Sam Rodriguez and NHCLC elevates this project to a new level of cultural and spiritual impact,” added Sealy Yates, co-manager of The Faith Agency. “This collaboration reinforces our commitment to the Bible as the Word of God, innovation, authenticity, and reaching Latino hearts for Jesus around the world.”
A preview of the project can be viewed here. To learn more, visit www.vivabiblia.com